About Us
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How are we different form other Natural Dyers ....
Consistency & Dependability
- Our unique process enables us to provide products on par with Regular prevalent organic certified Synthetic dyes.
Good Washing Parameters
- Good Washing fastness is achieved in our process as we use modern machinery
Real Chemical Free
- Now it is possible to achieve ZERO SYNTHETIC CHEMICAL process (unlike regular GOTS process which uses SYNTHETIC DYES)
Budget Friendly
- Modern Machines are used. Manual labor is barely used. So Production cost is reduced to minimum
Core Benefits
- Seed to Garment
Synthetic chemical free
Non-Carcinogenic,
Hypo-Allergic,
Soft on Sensitive skin
Effluents are 100% organic.
Can be solidified, composted
and used as manure.
Price of the finished garments
shall be on par with the cost
of other popular organic
certified brands.
Our Achievement
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Additional Benefits
Product Range
Product Category 1
- Natural Dyed
- Fabrics
- Yarns
Product Category 2
- Natural Dyed Melange
- Fabrics
- Yarns
Embracing the Challenges Positively
Limited Color Palette
Embrace Unique Shades: Natural dyes offer a distinct and exclusive range of colors that synthetic dyes cannot replicate. Each dyeing
batch can result in unique, one-of-a-kind hues, adding exclusivity to the product. • Authentic and Earthy Tones: The softer, more earthy tones of natural dyes connect us to nature and evoke a sense of authenticity and
craftsmanship.
Color Variability
Artisanal Charm: The slight variations in color between batches highlight the artisanal nature of natural dyeing, making each piece unique and special. • Creative Opportunities: Variability can be seen as an opportunity for creativity, allowing designers to experiment with and celebrate the natural imperfections that tell a story
Processing Time
Quality Over Speed: Natural dyeing processes may take longer, but this ensures that each piece is made with care, attention to detail, and a commitment to quality. • Slow Fashion Movement: Aligning with the slow fashion movement, the extended processing time encourages a shift away from fast fashion towards more thoughtful, sustainable consumption.
Cost
Investment in Sustainability: While natural dyeing can be more
expensive, it represents an investment in the environment, health, and the future of the planet. • Value in Craftsmanship: The higher cost reflects the value of artisanal craftsmanship, sustainable practices, and the use of eco-friendly
materials.
Scalability
Embrace Focus on Niche Markets: Natural dyeing appeals to a growing segment of eco-conscious consumers who prioritize sustainability and ethical production over mass-produced goods. • Opportunities for Innovation: Challenges in scalability drive innovation, leading to new methods and technologies, such as our “dye NATA” process, which enhances the efficiency and consistency of natural dyeing. • Collaborative Farming Networks: Partnering with Farmer Producer
Companies (FPCs) allows us to create a reliable and consistent supply chain for raw materials such as organic cotton and natural dye sources. These collaborations ensure that we can meet the increasing demand for our products without compromising on quality. • Localized Production: FPCs enable localized and decentralized
production of raw materials, reducing dependency on single sources and mitigating supply chain disruptions. This approach not only supports scalability but also promotes regional agricultural sustainability. • Training and Support: Working with FPCs provides an opportunity to educate and train farmers on sustainable and organic farming
practices. By supporting these farmers, we can enhance the quality and yield of natural dye sources while promoting environmental
stewardship.
Light Fastness
Natural Aging: The lower light fastness of natural dyes means they may fade more quickly than synthetic dyes. This natural aging process can add character and vintage appeal to the garments, telling a story over time. • Commitment to Improvement: Recognizing this limitation, we
continuously research and develop techniques to improve the light fastness of our natural dyes, ensuring longer-lasting vibrancy while
maintaining eco-friendly practices
Accreditations & Approvals
Green Leaf Certification by INTERTEK
GOTS Certified Cotton
